PT - JOURNAL ARTICLE AU - Mark Anson TI - Diversification—A Free Starbucks Cup of Coffee? AID - 10.3905/jpm.2022.1.330 DP - 2022 Jan 12 TA - The Journal of Portfolio Management PG - jpm.2022.1.330 4099 - https://pm-research.com/content/early/2022/01/12/jpm.2022.1.330.short 4100 - https://pm-research.com/content/early/2022/01/12/jpm.2022.1.330.full AB - Diversification of sophisticated portfolios has become more difficult. In the past, asset class and geographic dispersion were sufficient to ensure a properly diversified portfolio. Not so anymore, as major economies integrate and coordinate their monetary and fiscal policies. In addition, the growth of the exchange-traded fund market has impinged on what was previously the alpha hunting ground of active managers, blurring the distinction between what is beta and what is alpha. This article shows how multi-asset solutions can be used to expand the free lunch of diversification back to its full potential.