PT - JOURNAL ARTICLE AU - Vitaly Serbin AU - Peter M Bull AU - Howard Zhu TI - The Capacity of Liquidity-Demanding Equity Strategies AID - 10.3905/JPM.2009.36.1.078 DP - 2009 Oct 31 TA - The Journal of Portfolio Management PG - 78--89 VI - 36 IP - 1 4099 - https://pm-research.com/content/36/1/78.short 4100 - https://pm-research.com/content/36/1/78.full AB - In this article, the authors investigate how capacity impacts the investment management process by studying the increasing market-impact costs of liquidity-demanding equity strategies as a function of the trading volume and turnover of typical trade lists. They simulate historical monthly alphas for a generic long–short equity strategy and use historical returns plus stock-specific market-impact cost estimates to compare performance as assets under management increase.TOPICS: Equity portfolio management, performance measurement, portfolio theory